Amorim's Critical Mistake? Challenging The Executives and the Unassailable Leadership Tier

Iturns out the manager was able to withstand losing against Grimsby. Survive losing a crucial European final versus a particularly poor Spurs sides for many years. He withstood losing at home to West Ham and Wolves, a lowly league position, his rigid approach, laying waste to some of the club’s most promising homegrown talent, the 32% win rate, calling the squad the poorest in Manchester United history. Yet, there existed a single opponent against whom the Portuguese coach would not be allowed to engage. You come at Jason Wilcox, and you best not miss.

Unfortunately, like many a top-flight defender in Blackburn’s title-winning 1994-95 season, Amorim came at the executive and seems to have missed. Even the most distracted of readers will notice the irony here: a coach who often railed at his players for failing in individual battles succumbing in the face of the intense pressure and animal charisma of a the Premier League’s most intimidating sporting directors.

And frankly, this whole bruising episode seems to paint the director in a whole new light. It may have been easy, given his nine months in a similar role at Southampton, to regard Jason Wilcox as little more than a functionary within the club's structure: an individual who owed his position as much to his friendship with his former boss Omar Berrada rather than any verifiable talent. How mistaken everyone was. By masterfully outsmarting the club's celebrated head coach, just as he bested the unfortunate Dan Ashworth before him, Jason Wilcox has demonstrated as one of the sport’s true generals: a strategic mind that United’s competitors will now be justifiably concerned.

A Tactical Conflict Over Formation & Philosophy

To illustrate, it was Jason Wilcox , after being involved in the hierarchy that appointed the rigid 3-4-3 advocate the coach originally, played a key role in attempting to convince him to abandon his beloved formation. Naturally, these pleas faced pushback. But perhaps such directives hold greater authority when delivered by a man with the impeccable football pedigree he possesses, a veteran of three England caps and a contributor to a title-winning side decades past.

Perhaps in time he may be persuaded to outline his thought processes to the rest of us. Perhaps at some point questions may arise why Amorim is departing with a full payout, with no penalty clause activated. The director seldom speaks in public, for excellent reasons. The real thinkers in football – individuals such as him – function at a level beyond our own prosaic understanding. Were he to speak, most likely we would perceive is a series of high-frequency signals and complex calculations. Desiring an explanation is not quite equivalent to being prepared to comprehend it.

Sir Jim Ratcliffe reportedly proposed using the winger in a defensive role.
The club's co-owner reportedly proposed utilizing the attacker in an unfamiliar defensive position. Image: Simon Stacpoole/Offside/Getty Images

The Ultimate Power Behind Command

Naturally, by focusing our attention on Jason Wilcox we overlook the true genius behind the modern United throne. The director is, in reality, merely executing the directives of his ultimate superior Sir Jim Ratcliffe, who in private has made very clear his desire for a back four. It is reported, Ratcliffe has also suggested playing Bryan Mbeumo as a right wing-back. Ratcliffe is keen for United to embrace data science and analytics. According to ESPN, during a leadership summit early in his minority ownership, he announced that United’s style to football “will be determined by this group”.

After all, Sir Jim is an expert in this technical football matters, leveraging his previous experience in industry and yachting. Most importantly he is incredibly rich, and it is known, the rich are superior: more insightful, more wise, strategically brilliant, simply better. Who else would you trust to manage an enlightened programme of cost-cutting, the construction of a new stadium that looks similar to someone’s leftover knitting, the signing of Benjamin Sesko?

A New Soccer Order: Executives Over Coaches

This represents a shift we are increasingly seeing at the elite levels of the game. For decades, teams mistakenly delegated major sporting choices to subordinate staff such as coaches, scouts – even footballers. Maybe previously possible for an up-and-coming, innovative manager with ideas and energy to go into an organization and see their vision supported to fruition. But how many businesses have these guys set up? How many mass redundancies have they managed? Far preferable to place genuine authority where it belongs: the leadership tier, the open-necked shirt brigade, the individuals with the jaw-dropping LinkedIn profiles. Better by far to decide the tactics in the boardroom and hire a coach who can tailor their methods accordingly. If managers were once chefs, they are now more like Deliveroo drivers: not responsible for the product, yet ultimately answerable if it arrives cold or leaks out to meet standards.

Nowadays, a coach's role has become not about defining the vision and more about marketing it: the receptionist on the front desk, the public face of an organisation they have minimal power to change. A coach at Chelsea takes a squad of literal children into Europe and wins two medium-sized trophies, and essentially gets sacked for talking. Wilfried Nancy sees his reputation ruined while the people who hired him continue to make errors another day.

A Modern Corporate Game: Accountability for the Few

And possibly on some microcosmic level this is simply corporate governance at work: the rise of a privileged elite who are infallible, whose choices are always sacrosanct, whose mistakes can invariably be resolved by sacking without explanation. Hire the 3-4-3 coach only to fire them for using excessively 3-4-3. Bring in the process guy and later bin them for requiring too long. And most importantly be grateful; for your modest increases in ticket costs, for the latest player acquisitions, for the fact that the grownups – regardless of their expertise – are in charge.

Joel Harvey
Joel Harvey

Financieel adviseur en oprichter van Active Advisor Life, gespecialiseerd in vermogensopbouw en ondernemerschap.